Boosting research visibility: A Science Communications template to help you turn your research into a good story
By analyzing a good example and offering a template, this article will help you write an effective research story, reach a broad audience and increase your research visibility. There are basically six things you can do:
1. Immediately set the character/emotion/setting, 2. Immediately state the relatable problem, 3. Tell the story over a timeline, 4. Create a rising action toward the climax – positive results from research, 5. Set up a cliffhanger ending with caveats and/or implications for future research (story sequel) – possible light-at-the-end-of-the-tunnel solution, 6. Use the right language.